Advertising
The Power of Combining Top of Funnel and Bottom of Funnel Content to Maximize Your Marketing Results
In the world of digital marketing, content is king. But not all content is created equal. In fact, there are two main types of content that serve different purposes in a marketing strategy: top of funnel (TOF) and bottom of funnel (BOF) content. TOF content is designed to attract new visitors to your website and
Jason Davis
May 3, 2023