Ideas that stick.
Honest thinking on growth, relationships, and building businesses with purpose. Written the way we'd want to read it.
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The Power of Networking: Fueling Your Entrepreneurial Journey
Turning a business dream into reality takes more than a great idea. It takes the right relationships. Why networking is a learnable skill, how to get better at it, and where to start in Nova Scotia.
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Starting a Business in Nova Scotia: The Journey of 70 Dreamers
Every month, 70 Nova Scotians search for how to start a business. What stands between those searches and real companies, and what our province can do about it.
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Unlocking the Power of Referrals: The Key to Sustainable Business Growth
Referrals are the best leads in business. A simple equation, Product + Relationship, explains who earns them and how to earn more of them.
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The Ultimate KPI: Bridging the Gap Between Marketing and Sales
More leads don't always mean more revenue. What one client engagement taught us about vanity metrics and the number that actually matters.
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Overcoming the Ultimate Competitor: Time
Our biggest competitor isn't another agency. It's the clock. How time-starved owners can pursue growth without adding hours to their week.
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Where is Nova Scotia's Entrepreneurial Spirit?
Nova Scotia ranks last in Canada for businesses per capita. A hard look at why, and a call for the cultural shift our province needs.
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